This course is taught via live webinar. Students will schedule the two 2-hour sessions at the time of registration. The course is designed to arm you with ideas, tools, and information to build your business through effective sales and marketing. You'll get expert suggestions for selling your services, building your referral base, and learn what types of marketing you should use to effectively reach prospects and convert them to customers.
- How to make a residential sales call
- What to say and what not to say during the residential sales call
- How to price residential jobs compared to commercial jobs
- How and when to sell care products to the customer
- How to close a residential sale
- How to effectively make a commercial sales call
- Understanding the sales call cycle
- How to make a commercial cold call
- What to say and what not to say during a commercial sales call
- How to prepare proposals and contracts (sample proposals and contracts will be provided)
- What types of print materials you need to make a sales calls
- Building Your Referral Network: How to network and who to network with
- What organizations you should belong to?
- Making your website perform for you